SoIN Tourism / Clark-Floyd Counties Convention & Tourism Bureau Website Redesign RFP (2026): Scope and Requirements

Closed July 1, 2026. SoIN Tourism, the Clark-Floyd Counties tourism bureau in Indiana, wanted a website redesign, a CRM, a structured CMS and a partner portal to replace its single all-in-one platform.

What decided it

Integration and functionality led at 20% each, and tourism experience was only 5%. Vendors could bid on single components or the whole stack. This suited a technical team that could show CRM, CMS and portal work together.

Who it suited

Best suited to a studio with tourism experience and three references. The RFP also stated a local, ownership or certification preference. Integration capability carried the most weight, at 20% of the score.

At a glance

  • Organization: SoIN Tourism / Clark-Floyd Counties Convention & Tourism Bureau
  • Location: Southern Indiana, USA
  • Sector: Tourism and economic development
  • Project: Website Services: CMS, CRM, Partner Portal, Website Redesign & Development
  • Budget: Not stated
  • Platform: Open: all-in-one, decoupled or hybrid
  • How to submit: By email, as one PDF

Key dates

  • Released: May 1, 2026
  • Questions due: June 1, 2026
  • Proposals due: July 1, 2026
  • Selection: August 2026
  • Start: October 1, 2026
  • Launch: March 2027

What they asked for

  • UX discovery, personas and journey maps
  • Wireframes, prototypes and a design system
  • A responsive, accessible, SEO-ready website
  • A CRM with pipelines and marketing automation
  • A CMS with editorial workflows and APIs
  • A partner portal with approval workflows
  • An integration and data architecture strategy

How proposals were scored

  • Integration capability: 20
  • Functionality: 20
  • Cost: 15
  • UX quality: 15
  • Data and analytics strength: 15
  • AI readiness: 10
  • DMO experience: 5

What it took to bid

  • A declared solution model and scope
  • A stated role as prime, subcontractor or integration partner
  • At least three similar projects as references
  • Tourism, hospitality or membership sector experience

Read the original RFP

Omari Harebin

Omari Harebin started sqspthemes to pursue his digital product dreams—and along the way, he's helped dozens of Squarespace creators generate millions of dollars in combined revenue.

Today, he also runs Bigger Budget Projects, helping web consultants and small agency owners find and win higher-value website contracts.

If you're looking to introduce your product to the Squarespace community, he's your guy. And if you're ready to win bigger website contracts, his Bigger Budget Projects membership is for you.

https://www.omariharebin.com